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Where magic is in the small moments.
Mum and Mini collections that blend cool and quirky for early years full of fun.
Mum duties just got a whole lot hotter with the Endless Summer Bag. She's two bags in one. A chic straw bag for the woman and a structured nappy caddy for the Mum. The Endless Sumer Bag is the hot Mum bag of your dreams.
Keep the chaos cute with the MAMA Love Heart Nano Purse. She's your favourite bag's favourite bag. Designed to stash your keys & lip balm with just the right pop of personality. Get that type A organisation with playful charm.
The cutest little jumpers to go with the Blue Stripey track pants! Bought a size 3 for an oversized look on my 2yo toddler, and will fit perfectly, and for a while as she grows!
Can’t wait for the weather to cool down and the set can be worn out and about .
Bought one as a gift and one for my own Bub due soon. Perfect neutral colour and very soft, is a great size for use in our pram and out and about.
I bought the matching tshirt for myself, my toddler and my baby due in April.
Enough said.
Fabric is lightweight and comfy.
I bought the matching tshirt for myself, my toddler and my baby due in April. Enough said.
Fabric is lightweight and comfy.
This was an absolute bargain purchase, while labelled “imperfect”, there’s practically nothing wrong with this bag! Completely functional and looks stylish too… may need to buy the little heart purse to go with it 😁
Super soft fabric and has the perfect oversized look (sized up to a 3 for an almost 2 year old).
Couldn’t be cuter considering my toddler is basically a seagull and will steal a chip as it’s about to be eaten. 🍟
LOVE THIS TSHIRT! The colours, the text! Perfectly describes my gal. Just wish I could buy one for myself 😆
Looks comfy and will fit my toddler perfectly when the weather cools down !
Cutest clothes! This shirt is so lightweight and comfy - perfect for wearing over my bump and will be nice and loose postpartum as well 😍
(May have bought the matching shirts for my toddler and baby too 😂)
I made a mistake when ordering and Emma was amazing at fixing my mistake and going above and beyond to help with solutions.
And the sweater is great. Super comfy, looks great, sized generously and good quality.
Really appreciate their size range too.
I made a mistake when ordering and Emma was amazing at fixing my mistake and going above and beyond to help with solutions.
And the sweater is great. Super comfy, looks great, sized generously and good quality.
Really appreciate their size range too.
I made a mistake when ordering and Emma was amazing at fixing my mistake and going above and beyond to help with solutions.
And the sweater is great. Super comfy, looks great, sized generously and good quality.
Really appreciate their size range too.
Really lovely fabric and fits really well
Based on the Sunshine Coast, Angus The Label is fun, cool and a little bit quirky. Designed to embrace the magic of life with little ones, our clothing and bags are different in all the best ways.